Today, hotels must go beyond traditional marketing methods and embrace the power of social media. Social media allows hoteliers to reach a broader audience, engage with potential guests meaningfully, and increase brand awareness. As such, hoteliers need to create a comprehensive social media strategy that will help promote their products or service. This article will […]
Whether you’re involved in organising a conference, dinner, workshop, fundraiser or brand awareness promotion, or you’re exhibiting or sponsoring at a wider expo event, the current financial climate has brought added dilemmas into the mix. On top of the plethora of usual considerations, today’s marketers need to think harder than ever about making their own, […]
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